The Social Studio OS™ Community launches November 2026. Join the interest list to lock in founding member pricing. Join the interest list →

Social Studio OS™ has officially launched.

The all-in-one operating system for social media that sounds like you. Now choose how you'll use it: let our team run it for you, or join the Community and run it yourself.

✦Human-led, AI-assisted ✦Always in the loop ✦Built to grow your accounts

Community launches November 2026 · Founding member pricing available

Social Studio OS Double Ribbon Cutting — a milestone moment for the October 1, 2026 launch, with the Quad Cities Chamber and the Greater Quad Cities Hispanic Chamber of Commerce
One studio — not a stack of apps• Human-led content, AI-assisted• Your own branded approval portal• Results in plain English
What's next

Choose the path that fits your business.

Managed Services

A real strategist and content studio — fully run by the McFarlane Marketing team, not just software.

  • AI Strategy Engine: a weekly growth plan built from your real results
  • Full content writing and graphics, in your brand voice
  • Lead Magnet campaigns that capture real leads automatically
  • Real analytics across your connected platforms
  • Active engagement with your comments, messages, and leads
  • Ongoing project management from a dedicated team member
See full details & pricing →
Community launching November 2026

Join the Social Studio OS™ Community

Run your own accounts, or your clients', on the real platform behind Social Studio OS™ — and never figure it out alone.

  • Connect with other business owners running their own social media
  • Live group sessions — real tips and tricks from real accounts
  • Manage your own brand, or your clients', all in one place
  • Founding member pricing — join the interest list for details
See membership pricing →

Join the Early Interest List

Be first in when the Community launches, and lock in founding member pricing.

  • First access when the Community launches
  • Founding rate locked for 12 months
  • Free access to Social Studio OS Growth Training
Join the interest list →
Sound familiar?

Great social shouldn't feel this hard.

Most teams don't have a content problem. They have a system problem.

You fall behind

Life gets busy, posting slips, and the momentum you worked for quietly disappears.

Approvals are chaos

Screenshots, email threads, "did you see my note?" — the back-and-forth is the worst part.

You can't prove it's working

Likes aren't results. Without real numbers, every post is a guess.

The system

One connected loop, from idea to impact.

Everything in one place — captured from you, crafted for every platform, approved by you, and tuned by what actually works.

Capture

Drop an idea the moment it strikes — even a quick voice note. Your real story becomes the raw material.

Create

One idea becomes a polished post tailored to every platform — in your brand voice, with media ready to go.

Approve

Review it in your own branded space and approve in one tap — or request a change in plain words.

Publish

Scheduled and sent for you, the right way for each platform. Nothing goes out without your okay.

Measure

See how it's performing across your connected platforms — real reach and engagement, in plain English, not just likes.

Improve

Our AI Strategy Engine reads what's actually working for you and hands you a ranked list of what to do next, every week.

The Community launches November 2026.
Get on the early interest list to be first in and lock in founder pricing. No commitment.
Join the interest list →
One calendar, one team

Everything you're posting — in one clear view.

Plan, review, and approve across every platform from a single shared calendar. No more guessing what's going out, or when.

Social Studio OS — shared team content calendar
Never a blank screen

Capture the idea the moment it strikes.

Type it or just talk — a quick voice note becomes raw material. Then turn one idea into a polished post, a blog, or an email.

  • ✓
    Record by voice — transcribed in real time.
  • ✓
    One idea, many formats — social post, blog, or email.
  • ✓
    Auto-tagged by the content type it could become.
Social Studio OS — Story Bank
The signature difference

Your clients get a beautiful, branded place to say "yes."

A private page in your colors — no logins, no spreadsheets, no email chains. The part most teams get wrong, made effortless.

  • ✓
    One-tap approval — or request a change in plain words.
  • ✓
    Fully branded to each client — their logo, their colors.
  • ✓
    Nothing publishes without a clear okay.
  • ✓
    You're alerted instantly the moment they respond.
New comment"Love it — approved!"
Branded client review portal — approve in one tap The client portal on mobile
Proof, not guesswork

Know it's working — in plain English.

Real reach, engagement, and growth across your connected platforms, with clear reporting.

  • ✓
    Live performance across your connected platforms.
  • ✓
    Top-performing content surfaced automatically.
  • ✓
    Format-level breakdown — see exactly what's earning real reach, not just likes.
  • ✓
    Strategy that adapts to what works for you.
↑917%
Facebook views, 90 days
↑1,071%
LinkedIn impressions, 90 days
↑3,998%
Total watch time, 90 days

Our own results running Social Studio OS™ on McFarlane Marketing's accounts, last 90 days.

Dashboard — McFarlane MarketingLast 90 days
↑917%
Views
vs. previous 90 days
↑3,998%
Watch time
vs. previous 90 days
↑2,017%
3-second views
vs. previous 90 days
↑100%
1-minute views
vs. previous 90 days
Your AI strategist

Every week, a ranked list of exactly what to do next.

Most tools show you a dashboard and leave you to figure it out. Ours reads your real numbers and hands you a short, ranked list of moves — most important first, with the reason why.

  • ✓
    Built from your real numbers — posting cadence, content mix, your best post, posting-time patterns, video cadence.
  • ✓
    Ranked by impact — the most important action first, with a plain-English reason.
  • ✓
    You stay in control — nothing changes automatically; a person reviews and approves every suggestion.
  • ✓
    Learns from outcomes — tracks whether last week's move actually worked, and adjusts.
Social Studio OS AI Strategy Engine — this week's growth actions
Turn attention into leads

One topic becomes a post — and a free giveaway that captures leads.

Pick "Lead Magnet" as the content type and AI writes both the post and the giveaway itself. The moment it's approved, it goes live — a branded claim page collects the signup, and delivery is instant, automatic, no follow-up required.

  • ✓
    AI writes the offer and the deliverable — from a single topic.
  • ✓
    Goes live on approval — a branded claim page, no separate landing-page tool.
  • ✓
    Delivered automatically — the moment someone signs up, straight to their inbox.
  • ✓
    Bring your own document too — attach a real file instead of, or alongside, the AI version.
Social Studio OS Lead Magnet — branded claim page
Everything in one studio

A full operating system for your social.

No more stitching together an AI writer, a scheduler, design hand-offs, approval emails, and reporting. It's all here.

Content that sounds like you

Your real story, written in your brand voice and tailored to every platform — never copy-paste cross-posting.

Story Bank

Capture ideas by typing or voice, then turn one into a post, a blog, or an email in seconds.

Graphics, carousels & Reels

Single images, 2–10 image carousels, and video — auto-sized for each platform.

Shared calendar & review

A clear calendar with a built-in approval workflow, so everyone knows what's going out and when.

Branded client portal

A private, no-login page in each client's colors to review and approve in one tap.

Live analytics & reporting

Real reach, engagement, and growth in plain English, with growth reports on a monthly or quarterly schedule.

Growth Lab

One clear grade for how well your strategy is actually being run — plus an AI-recommended content mix you approve before it changes anything.

Social Studio OS Growth Lab score

Video ideas — camera optional

Camera-shy? So is almost everyone. Get scripted video ideas you can film yourself, or ones that need no camera at all.

Social Studio OS video idea generator
Membership

Simple, predictable pricing — the Community launches November 2026.

Your growth strategist, content studio, and approval system, in one place. Starting at $129/month for founding members. Join the interest list and we'll share full plan details and pricing directly as the Community's launch gets closer.

Every plan includes

  • Strategy Engine: a weekly growth plan built from your real results
  • Content in your voice: type or talk, and get on-brand posts for each platform
  • Shared content calendar: your whole team on one plan
  • Social Studio OS™ Client Portal: approve posts in one tap, no login needed
  • Real analytics across your connected platforms
  • Community membership: group sessions and guidance
  • All platforms: Facebook, Instagram, LinkedIn, Pinterest, X, YouTube
  • Founding member offer: a locked-in rate plus free access to Social Studio OS Growth Training
Join the interest list →

Join the interest list now to be first in and lock in founding member pricing when the Community launches.

Prefer we run it for you?

Managed Services

Real strategy, real content, and real graphics — run by the McFarlane Marketing team on the same AI-powered platform behind Social Studio OS™.

  • ✓
    AI Strategy Engine: a weekly, ranked growth plan built from your real performance data and your account's growth stage
  • ✓
    Full content writing and graphics, in your brand voice, for every platform — never generic AI copy
  • ✓
    Blog posts and email campaigns — generated from the same ideas, ready wherever you need them
  • ✓
    Lead Magnet campaigns — AI writes the offer and the deliverable, and captures real leads automatically
  • ✓
    Real analytics across your connected platforms — your top-performing content surfaced automatically
  • ✓
    Growth Lab — one clear grade for how your strategy is performing, with a recommended content mix
  • ✓
    Video content ideas — scripted for you, camera optional
  • ✓
    Your own branded Client Portal — review and approve every post in one tap, no logins
  • ✓
    Active engagement with your comments, messages, and leads
  • ✓
    Quarterly growth report showing real results, not vanity metrics
  • ✓
    Ongoing project management from a dedicated team member who knows your business
From $2,520/mo with a 6-month commitment
or $2,800/mo month-to-month, no commitment
Start with a strategy call →

Tell us about your business, and we'll set up a call to talk through your goals and the right plan.

Foundation3 platforms · 5 posts/week
  • Full content & graphics
  • Quarterly growth report
Growth4 platforms · 5 posts/week
  • Everything in Foundation
  • Targeted engagement
  • LinkedIn prospect targeting
Why it works

In a world of look-alike AI content, we stay human.

Audiences have grown wary of generic, auto-generated posts — most can feel when something's on autopilot. Social Studio OS™ is human-led: we capture your real story, and a person approves every post before it goes out. The technology makes us fast and consistent. You keep it authentic. It sounds like you — because it is.

"McFarlane Marketing has been an exceptional partner. Their team truly understands our mission and translated it into comprehensive marketing strategies, creative assets, and relevant email and social media messaging that strengthens how we connect with our community. We highly value their professionalism and collaborative approach, making them a trusted partner."

Marilyn Sims, Urban League of Nebraska
Marilyn Sims
Interim President & CEO, Urban League of Nebraska
Good questions

Everything you're wondering.

What exactly is Social Studio OS™?+
It's McFarlane Marketing's all-in-one operating system for social media — built to replace the tangle of separate apps (an AI writer, a scheduler, design hand-offs, approval emails, reporting spreadsheets) with one connected studio, run by a team. We capture your real story, shape it into on-brand content tailored to every platform, route it to you for one-tap approval in your own branded space, publish on schedule, and prove what's working. There are two ways to use it: our team runs it for you as a managed service, or you join the Social Studio OS™ Community and run it yourself, for your own business or your clients'.
What's the difference between Managed Services and the Community?+
Managed Services is done-for-you: the McFarlane Marketing team handles your strategy, writing, graphics, and publishing on the platform, and you approve everything in your Client Portal. Plans start at $2,520/month with a 6-month commitment (or $2,800/month month-to-month), and every engagement starts with a strategy call. The Community is for people who want to run it themselves: you get the full platform for your own accounts or your clients', plus training, group sessions, and guidance. The Community launches November 2026, with a locked-in founding rate for early members — join the interest list for full pricing.
What is founder pricing?+
Founding members lock in an early rate for 12 months, plus free access to Social Studio OS Growth Training. Get on the early interest list now to be first in when the Community launches in November 2026 — we will share the exact founding-rate details directly.
How do you keep me consistent without it taking over my life?+
This is what most people struggle with: staying consistent. Capture an idea the moment it strikes — even as a quick voice note — and the system turns that one idea into polished, on-brand posts tailored for every platform, scheduled and published for you. You show up consistently and authentically without living inside the apps or staring at a blank screen. Consistency is what actually grows an audience, and we make it the easy part.
How do I stay in control and in the loop?+
You're never out of the loop, and nothing goes out without your okay. Every post lands in your own branded portal, where you approve it — or request a change in plain words — in one tap. No logins, no email threads. We made staying in control effortless: see everything, approve in seconds, never feel surprised.
How do I know it's actually working?+
Because we prove it. You'll see how your social is performing across your connected platforms, in plain English — real reach, engagement, and growth, not just likes — with clear monthly reporting. And our AI Strategy Engine reads which content works for you and tunes your strategy toward it, week over week. You're not guessing — you're watching it improve.
How do you know what to post next?+
Our AI Strategy Engine reads your real numbers — posting cadence, content mix, your best-performing post, posting-time patterns, video cadence — every week, and hands you a short, ranked list of what to do next, with the reason why. It's not another tool that just schedules whatever you type in; it tells you what's actually working and what to try. Nothing changes automatically — a person reviews and approves every suggestion, and the system tracks whether last week's move actually worked.
Isn't AI-generated social media all starting to sound the same?+
It is — and that's exactly what we refuse to do. Social Studio OS™ is human-led: we capture your real story, and a person approves every post before it goes out. The technology makes us fast and consistent; you keep it authentic. It sounds like you — because it is.

Two ways to grow. Pick yours.

Join the Community interest list to be first in when the Community launches in November 2026, or tell us about your business and we'll talk through a managed plan.

Join the interest list → Work with our team

No commitment to join the list · Founding member pricing available when the Community launches